An official notice has been released to the trade detailing that due to the ever changing nature of global distribution and business Ultra sport and Neil Pryde have parted company after over 30 succesful years. Pryde International have joined forces with a uk domestic investor to set up a new company that will take over all things pryde and JP from sept 1st, this will be called "pryde group uk ltd."
It all sounds like really good news with exciting times ahead for the brands in terms of investment and profile.